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Do’s and Don’ts for Maintaining a Trademark
Here are the top do’s and don’ts to consider when it comes to properly using, maintaining and protecting your registered trademark.
Why and How to Automate Your Marketing Efforts
Marketing automation drastically reduces the man-hours required for marketing and sales tasks. Learn how to leverage tools so you can focus on direct sales.
Why Authenticity is Underrated in Small Business Marketing
In today’s authenticity-driven landscape, small businesses have a leg-up on big businesses. Learn how your small business can compete against large companies.
From Battle to Business: How the Military Prepared Me for the Corporate World
What if I told you that the organization that has created more business owners than any program in the nation will actually pay you to join? It’s the U.S. military.
How to Write a Marketing Plan in 5 Easy Steps
Do you know what you’re doing with your small business marketing? Keep reading—and find out how write a marketing plan by answering five simple questions.
How to Protect Your Small Business If You Leave
The New York Life Small Business Insurance Gap survey shows 38% of small businesses would likely go out of business if the owner unexpectedly died.
How to Push Inventory Across Multiple Online Channels
Using tools and platforms at your disposal, you can push your inventory across multiple online channels, giving you the widest customer base possible.
5 Digital Marketing Tips to Grow Your Beauty Salon Business
Here’s how you can compete when it comes to using social media, email and other marketing tools to create a vibrant beauty business.
Directors and Officers: Understanding the Roles of Corporate Management
Understanding the purpose of your board and the roles for directors and officer will help you effectively hit the ground running after incorporation.
16 Steps to Starting a Business While Working Full Time — STEP 6: Know the Rules
In step 6 of the “16 Steps to Starting a Business While Working Full Time” eBook, learn how to stay on your current employer’s good side, and know the rules.
How to Explain Paycheck Withholdings, Deductions & Contributions to Your Employees
Here’s how to help employees at your small business understand their paycheck withholdings, deductions and contributions.